For my A2 coursework I will be making a music video with my partner Beth Hawker bethhawkera2musicvideo.blogspot.com and will aim to have researched, planned, filmed, edited and evaluated by October 2012.
What is a music video?
A music video is a short film supporting a particular song that is used to promote the sale of music. Music videos first became popular in the 1980's, when MTV was brought out, focusing on music videos as their promotion of music. Before this, they were known as an 'illustrated song' , 'promotional clip' or 'film clip'.
1894
An illustrated song was a more simplified version of the music videos that we see now, and was made up of a series of still images projected on a screen which was played simultaneously with live music. The illustrated song was the first, basic step toward music videos.
1926 - 1959
In 1926, talkies were produced, which were not music videos as such, although the ideas behind them were similar. They were short films, featuring bands vocalists and dancers. They lasted around 6 minutes and included animations along with the performer singing.
1960- 1967
A visual jukebox was invented in france in the 1960's by French Artists to accompany their songs, which was a big step in music video history.
1974-1980
This time period was responsible for the beginning of music television, specifically in Australia, New Zealand, the United Kingdom and the United States. In Australia, the tv shows countdown and sounds showed to videos as a way of promoting new songs and artists. A tv music was released by a former radio DJ called Graham Webb which was teen orientated. In the UK, the popular show Top Of the Pops was broadcasted and has been successful for the showing of Live Music on tv ever since.
2005
In 2005, the internet became 'video friendly'. The website iFilm was launched and promoted a variety of videos, including music videos. In 2005 the world famous Youtube was first launched and made watching music videos much quicker and easier. Therefore, surfing the web to look for music videos quickly became really popular. Since it was launched, Youtube is still held as one of the easiest and most popular ways of watching Music Videos.
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